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Could AI content creation positively impact your SERP visibility?
Ready to ramp up your content creation output and efficiently scale your strategy?
AI content generators are here and ready to help you increase your output – and here’s what you need to know.
On June 14, I moderated a webinar with Connor Carreras, Sr. Director of Digital Customer Success at Conductor.
Carreras provided critical insights on how you can integrate AI into your content marketing strategy to boost your SEO results and stay ahead of the competition.
Here’s a summary of the webinar. To access the entire presentation, complete the form.
Basics Of AI & Large Language ModelsDoes AI genuinely understand its output? Does it comprehend context and words like a human speaker would?
LLMs, or large language models, predict the next part of a sentence using a complex system.
However, they may miss the underlying meaning.
Thus, when using AI tools, remember that they might only sometimes convey the intended message, even though their sentences are grammatically correct.
What This Means For YouThe good news is: Google doesn’t oppose AI-generated content.
As long as your content demonstrates E-E-A-T and meets the searcher’s needs, Google will not penalize you for using AI to assist with content generation.
[Check out Google Search’s Guidance about AI-Generated Content] Instantly access the on-demand webinar →
Still, using AI will help if you were wary of accuracy and originality. Generative AI only works with existing data and can’t create entirely new ideas.
So, if you rely entirely on AI, consider adding your unique touch or experiences, as AI can’t provide this.
Tips For Your ContentTo apply generative AI to your writing, start with Prompt Engineering.
Simply put, this is the act of giving the proper instructions to GPT for the desired result.
Instead of asking GPT for something general, you should give it instructions that match what it has learned to get the outcome you desire.
[Discover the best prompts] Instantly access the on-demand webinar →
Tip 1: Use AI To Brainstorm New Content IdeasFor brainstorming, you can ask the AI, for example, for five ideas in a specific category. It can provide suitable subheadings, which can structure your long-form content.
This method offers a valuable way to obtain a high-level summary of common themes around a topic.
It helps identify relevant long-tail keywords, questions, and other aspects to cover.
You can then add your voice and style to the writing, avoiding the originality problem. Since it provides an outline, you don’t need to scrutinize factual errors or AI-generated fabrications.
[Get an example] Instantly access the on-demand webinar →
Tip 2: Use AI To Write Parts Of First DraftsThis is excellent for obtaining targeted content for small sections and incorporating it into your writing.
It helps with focus and can provide snippets, paragraphs, or sentences to enhance your work, especially when aiming to rank for specific keywords in an article.
[Get proof] Instantly access the on-demand webinar →
Tip 3: Use AI To Revise Existing ContentOpenAI has trained the model for suggestions and revisions, yielding targeted and clear results.
By providing a framework and specific question, the model generates revised content that directly answers the question and aligns with the intent of the section.
[Find out how this addresses originality & tone] Instantly access the on-demand webinar →
Tip 4: Review Content & Provide FeedbackBy doing this, AI tools serve as your writing buddy, providing concise feedback and suggestions. Explicit constraints and specific directions are necessary for focused guidance.
It offers feedback on content relevance and provides targeted recommendations, making it valuable for keyword targeting.
The Biggest TakeawayAI is a tool, not a magic wand. It opens opportunities to enhance content creation and improve efficiency and effectiveness.
However, it’s important to remember that AI is imperfect and only brings something partially new.
Instead, it works as a valuable partner in content production.
[Slides] Enhancing SEO Content Writing With AI: Opportunities & ChallengesHere’s the presentation:
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Why Seo Content Writing Services Produce A High Roi
You may have learned a lot about search engine optimization (SEO) when creating your digital marketing strategy. SEO is crucial in building your brand and making it easier to find online, and content marketing is important to boosting your search rankings and drawing potential customers onto your site.
Optimizing your content for SEO could give you an ROI of 22:1. You may not have time to stay on top of your content in-house, which is where SEO content writing services come in. With these services, you leave the content to the writing experts, saving yourself time while reaping the benefits of producing sharable, high-quality information. The creation of SEO content provides an affordable way to reach your target audience and potentially increase your profits without demanding significant financial investment or resource utilization.
What Are SEO Content Writing Services?SEO content writing differs slightly from other content in that it involves creating content with a specific focus on appealing to search engines and their respective algorithms. An SEO content strategy will involve crafting and publishing various types and frequencies of content on your website or blog or in external publications that promote your site through backlinks.
Search engine optimization is an important component of digital marketing strategies because it helps you increase your search engine rankings. Most searchers (75%) won’t navigate past the first page of search results. If you’re not paying attention to your SEO performance, you could get lost (or buried) among the crowd in results pages. Just think, how many times have you traveled all the way to page 17 of Google for a query? Probably never. To rank higher in search, a search engine’s algorithm needs to establish your site as a credible result for your target keywords, which can be accomplished with SEO content writing services.
Why SEO Content Writing Services Provide a High ROIYou may be tempted to write your own content, but using SEO content writers may be more beneficial for your business. Content tends to be pushed aside when things get busy, but a content writing service helps you stay on top of content marketing and benefits your business in a multitude of ways. It is a misconception that just anyone can write a blog post or service page, and it be successful. Quality content is the mixture of creative narrative and technical strategy coming together to appeal to both readers and algorithms — this is the specialty of SEO content writers.
SEO Content Is Backed by Keyword ResearchKeyword research is an essential step in creating SEO-driven content, but it’s easy to skip. It involves a series of tasks to determine the best keywords and phrases people use to find services and products that may relate to your company. To conduct this research, content strategists typically use an SEO keyword research tool such as Ahrefs, Surfer SEO, or SEMrush.
Keyword research offers valuable insights into what keywords your business should target with your content creation. Strategists take into account keyword difficulty, monthly search volume, and more when creating a content plan.
Keyword difficulty measures how difficult it will be to rank for a certain keyword. You may find yourself focused on a keyword or phrase with too high difficulty for your site’s domain rating. SEO content writing services will provide you with strategists who can determine the best keywords to target to yield the maximum results based on your business’s current digital presence.
SEO content strategists also consider monthly search volume on Google and other search engines. Together, these metrics help you prioritize your content marketing strategy in order to give your website pages the best opportunity to rank on the first page of search results.
SEO Content Increases Organic TrafficWorking with an SEO content marketing agency gives you access to strategists who can assess what interests prospective customers. Professional SEO writers can then create pieces of content around these topics to increase organic traffic to your site, helping establish a steady flow of online engagement with your site.
An SEO Content Strategy Keeps Content on TrackEven if your in-house marketing team isn’t pushing content aside, they are working on it while juggling other tasks. Working hand-in-hand with a content marketing agency provides you full access to dedicated SEO experts who can provide reader-friendly content that’s grammatically correct, informational, and provides unique value to users.
With a content strategy, you can plan and connect topics for broader engagement. When you can see what you’ve published on a calendar, you can align it with social media posts or link it back to other pieces on your website. A content strategy also makes it easier to brainstorm seasonal content or align features with special events, launches, or new additions.
Content strategists can also help you identify silos, which are a way to structure content into different themes based on seed keywords. This organizational structure makes it easier for readers to find articles based on their interests. It can also improve engagement since it helps readers navigate your site with ease.
Working With Professional Writers Brings AuthorityIf you’re not familiar with the Google algorithm, it’s based on E-A-T: expertise, authoritativeness, and trustworthiness. The algorithm uses these factors to determine if a site is a credible response to various internet searches. Google also has a search quality evaluation team to help ensure that the algorithm classifies search results with these criteria in mind.
When your content is authoritative and credible, it helps establish your website as a good fit for various search terms. You want to create trustworthy content so that people will see you as an expert in your field; and at the end of the day, you want to provide a satisfactory answer to the individual. Working with a content marketing agency gives you access to professional SEO writers who know how to write compelling content that ranks.
Like other digital marketing trends, SEO strategy is an ever-changing landscape. Professional content writers stay on top of new trends and best SEO practices, so you don’t have to. A dedicated content team can create content that consistently keeps you at the top of search engines.
Optimized Product Descriptions Help Users ConvertSEO copywriting is not limited to just blog posts and articles. It can refer to any part of your website, including your company history and even your product descriptions. Instead of sticking to basic copy for your products and services, you can have an expert writer optimize them to improve your site’s online visibility.
SEO content writers can create compelling descriptions for your products and services, helping them rank in searches and persuading people to buy or inquire. These descriptions are often made to appeal to your potential customers, highlighting the benefits of your products or services.
Getting creative with titles, meta descriptions, and meta tags helps you communicate your brand personality to prospective customers. It’s a way to solidify your first impression. Dedicated SEO content writers will highlight your value proposition and position each product as a potential solution to your customers’ problems.
Optimized product descriptions also give users a better shopping experience. It allows customers to find the products and services they’re actually interested in. Since they can’t physically see and feel your merchandise, they rely on your copy to visualize the merchandise. These product descriptions also help shoppers compare various products and services more accurately.
Quality Blog Posts Expand Your ReachBlogging is still one of the best ways to expand your online reach — nearly 90% of marketing professionals publish blog content as part of a digital strategy. Hosting a blog gives you the option to cover a variety of topics of interest to potential customers. A high-quality blog helps establish you as an expert in your field and lets you build relationships with current and potential customers.
You can measure your blog’s ROI by assessing how much new traffic you get. Measure your conversion rate to see if it improves after you start posting blogs. Additionally, look at how many new followers you’ve gotten on your blog, email list, and social media profiles to assess potential increases in brand awareness.
Competitor Research Gives You an AdvantageIn an SEO content marketing strategy, competitive analysis isn’t limited to keyword research. SEO content uses competitive analysis to position your brand as the industry authority. SEO content writing service teams stay on top of what your competitors are discussing, allowing you to provide compelling content that draws in more users.
Competitor research also helps you assess your competition’s most successful content and apply findings to your own. You may find they’re covering topics you hadn’t considered or thought wouldn’t interest your customers. You can also see where they may rank higher than you and apply these practices to your website.
You might find that a competitor’s website is optimized for local search engines, helping them show up in Google Maps and other related searches. Look through their site for localized headlines and keywords to see how you can improve your own.
Elevato Digital’s SEO Content Writing ServicesIf you’re ready to turn your content writing over to the experts, trust Elevato Digital to help you reach your business goals. We offer a comprehensive selection of content writing services that effectively boost your SEO and drive traffic to your site.
Our team of strategists will start by gaining an understanding of your business, your content goals, and the type of content you’re interested in. Next, we conduct a competitive analysis and keyword research to create an effective content marketing strategy. Professional content writers use this strategy to write original content for your website which is then thoroughly edited. Finally, we report back to you so you can see how the content is ranking and how well it converts.
What Types of SEO Content Does Elevato Produce?When you consider content, you may think of blog posts, videos, and social media, but our team offers a full content strategy covering each part of your online presence. Blog posts can effectively draw people to your website, and well-written service overviews and product descriptions flesh out your services to your customer base.
Our team helps you add value to your most loyal customers with whitepapers you can offer as an exclusive bonus. Or you can use whitepapers to go in-depth about a specific topic relevant to your core audience. Highlight customer successes, delve into a specific yet common pain point, and offer a step-by-step account of your solution.
We can do an SEO audit of your website to strengthen each page, enhancing your online visibility. And we can round out your content strategy by helping you craft email marketing newsletters and offers that resonate with potential clients.
Stop trying to write SEO content on your own while you’re focused on running your business. Turn this task over to the professionals at Elevato Digital and increase your organic traffic. Schedule your free consultation to learn more about how we can help you improve your digital presence.
Top 10 Content Writing Best Practices In 2023
Companies hire content writers for web content writing, product descriptions, company profile texts, or e-mails as part of their content marketing strategy. Yet, more than 30% of marketers struggle to create content that attracts their audience and resonates with them well, and 60% of B2B content marketers have difficulty creating high-quality content.1,2
Learn about ten content writing tips to stand out in the market.
What is content writing?Content writing is a general term that covers all kinds of content produced by writers and includes different content, such as
E-mails
Whitepapers
RSS feeds
Newsletters
Website or blog posts
Landing pages
Company profile texts
Product descriptions.
Why do companies hire a content writer?
To create content that educates the readers with a comprehensive review of the market or their services.
To increase their presence on search engines or social media.
By attracting readers, companies increase their visibility, rankings on search engines, and brand reputation, which is reflected in sales. There are some content writing practices in that high-quality content can help you grow your business.
Top ten content writing best practices 1- Determining focus keywordsWhile searching on the Internet, customers use specific keywords that correspond to their query to get knowledge on that specific service or product rather than reading a blog post on some unrelated topic.
That’s why focusing on one topic with specific keywords at a time can help produce much more consistency within the content without going beyond the subject, makes the keyword research process easier, and helps grab the reader’s attention with relevant content.
2- Content personalizationA recent survey reveals that customer centricity and personalization are the most important goals of companies in their digital transformation process, but only a few achieve personalization in content writing.3 The success rate of digital transformation in marketing is around 30%, while the remaining 70% needs to catch up in implementing strategies.4
Check our article to learn more about digital transformation challenges and some solutions.
3- Publishing consistentlyWhen it comes to content publication, although content writing skills are crucial, consistency is the key. 57% of marketers say they have attracted new customers by consistently publishing web content.1 Marketers state that publishing 2-4 pieces of content per week would allow companies to keep track.5
4- Editing and updating content regularlySource: Semrush
Figure 1. A survey on the returns of updating content
Just as sharing content regularly, updating the old ones is crucial to stay relevant and to rank high on search engines. However, findings show that the rate for updating older articles is around 40%, making the remaining 60% outdated content.1
5- Adding visual contentHowever, adding irrelevant visual content to the articles would provide no benefit and even harm the brand’s reputation. Creating relevant and informative visual content with alt texts can help readers find the content easier on search engines and ensure brand reputation.
Check our article to learn how to transform data into images anyone can get insights through data visualization.
6- Having a data-driven approachSource: Hubspot
Figure 2: What percentage of companies have a data-driven approach in decision-making processes?
Research shows that more than 80% of professionals do not have a high degree of data literacy, and only half of companies use a data-driven approach in their decision-making processes.6
Although every writer has their own point of view, writing style, or experiences to tell the readers, an intuitively-driven approach does not provide a solid or objective picture to the target audience. Unlike the intuitively-driven approach, which is subjective, a data-driven approach based on research and factual knowledge can make the content more trustworthy.
7- High user/content readabilityExplaining a phenomenon with simple words is the key. To increase the readability of content, it is crucial to have clear language. However, creating simple content should not mean a lack of depth. It is suggested that content with 1,000+ words is the most read; thus, long-form content seems desirable.7
Besides using simple sentences and clear language, providing a table of content at the beginning of the texts to inform the readers whom the article is targeting and why it is written, splitting the content into paragraphs, and adding bullet points can help increase the readability.
We have also checked AIMultiple’s all-time top 100 most-read articles and found that the average word count of our top 100 articles is around 2600 words. As the shortest article has around 1000 words, the largest one has 5000+ words.
8- Consistency in the voice toneDo you prefer to interact with the readers using formal or informal language? Determining a tone of voice that overlaps with the corporate identity for all the written content and using it consistently can help the readers have a consistent brand image.
10- Getting help from the social mediaSometimes content writers can have writer’s block, and creating content can be stressful. In such cases, getting help from social media trends or marketing strategies can give the writers ideas on narrowing down the topic they are interested in.
Here, we also provide our data-driven list of content-writing services.
If you need any assistance in content writing, do not hesitate to contact us:
Sources1- Ouellette, Coral (April 22, 2023). “Ultimate List of Blogging Statistics and Facts (Updated for 2023)”. Optinmonster. Retrieved November 16, 2023.
2- Salkin, Miné (March 29, 2023). “40+ Content Marketing Statistics to Power Your 2023 Strategy”. Semrush. Retrieved November 16, 2023.
3- Palumbo, Silvio; Simon, Mario; Cornock, Will; George, Chris; Shoji, Yohei (October 5, 2023). “AI Has Launched a $200 Billion Revolution in Content Personalization”. BCG. Retrieved November 16, 2023.
4- “Digital Transformation.” BCG. Retrieved November 16, 2023.
5- Brenner, Michael (November 15, 2023). How Often Should You Blog? [Blog Post Frequency Research]. Marketing Insider Group. Retrieved November 20, 2023.
6- The Data-Driven Mindset 2023 Research (PDF). HubSpot. Retrieved November 20, 2023.
7- Brenner, Michael (March 9, 2023). How Many Words Should a Blog Post Be? Marketing Insider Group. Retrieved November 20, 2023.
8- Sharma, D., Shukla, R., Giri, A. K., & Kumar, S. (2023, January). A brief review on search engine optimization. In 2023 9th international conference on cloud computing, data science & engineering (confluence) (pp. 687-692). IEEE.
Begüm Yılmaz
Begüm is an Industry Analyst at AIMultiple. She holds a bachelor’s degree from Bogazici University and specializes in sentiment analysis, survey research, and content writing services.
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It’s Alive…Alive! How To Create Electrifying Seo Content
Those of us that undertake the daily task of writing for our blog, articles for our clients or newsworthy press releases can sometimes lose the will to live when ideas are sparse. Words are fused together within a weave of conjunctions and contractions that make up an ugly, SEO monster that would terrify even the most experienced reader.
Fortunately, there are ways to become a modern day Frankenstein and create content to make it every bit electrifying as your last creation.
The brains of any content; The TitleWhether you are passionate about what you’re writing or understand little about a subject, an intriguing and interesting title can give you that burning desire to research and discover more about what you’re expressing to readers, rather than work your fingers to the bone for nothing in return.
Of course, in terms of SEO, the title holds many keys to success. With a clever, key word rich title, the appearance of said text will therefore appear within a search, exposing your business for all it’s worth.
Add meat to the bones; the main bodyRegardless of how you devise content, writing all starts with a skeleton (idea) that needs padding out with fleshy sentences and muscular description. When it comes to creating the bulk of your article it is better to break down into bite-size chunks rather than sieve through dense ideas.
Neck and torso;
Similar to the head (title), the neck and torso (introduction) hold all of the other ideas together. Whatever is written after this will be a reflection of what was initiated at this stage. How you develop these ideas is up to you, but remember; A limp frame will not be able to support anything that is added on to it causing it to crumble under the weight of under developed ideas. A strong, sturdy start will make for a strong and sturdy article.
SEO is all about gaining exposure making you the best at what you do. Without proving this in everything you do, not only will people not take you seriously, but the search engines aren’t likely to either.
Limbs;
Developing your ideas from what you have set out to discuss in your introduction will make your content far easier to write. If you don’t know where you’re going with your ideas, neither will your readers; resulting in people fleeing in horror.
Keep to the point that you set out to make within the title and introduction. Everything attached to your initial idea should follow through and not leave readers disappointed.
Organs:
Your lungs should breathe fresh air into a topic not create a stale atmosphere with rewritten text. Make sure if content has already being covered that your make it your own and take on an angle that makes you piece stand out against other works.
Skin:
Wrap up your monstrous ideas within your conclusion, making it complete and ready to be sprung into life. The conclusion of any writing project should a pull everything together, completing the final piece and showing it in all its glory. All the bits and pieces used to create something new and interesting should all be finalised, anything left hanging around will not only frustrate your readers, but cause the whole piece to fall apart and seem disjointed.
Bringing Your Article To Life: Switch on the power.Writing an article that is SEO friendly is all well and good, but sitting on your desktop will do nothing for your listings. It’s time to plug in and switch on and get that creation out there moving across the web. Submitting it to industry specific blogs, categories and exposing it on all forms of social media will make all the work worthwhile.
Don’t forget to link back to your website or blog and let readers know the inventor. If you’ve produced exciting and intriguing content, it will only spur you to keep creating and bringing words on a page to life.
Teaching News Writing To Teach History Writing
When I was a student, nothing helped me become more skilled at writing history than learning about journalism — news reporting, in particular. I don’t mean to undervalue my fabulous teachers in high school or college, many of whom spurred my intellectual growth and curiosity. Still, learning about reporting played a pivotal role in my success as a history major at one of America’s most revered academic institutions, Brandeis University in Waltham, Massachusetts. Each year, then, I teach my high school history students some news-reporting basics. You might consider doing the same.
Teaching About Concision and Clarity
The best student history essays are concise and clear. Read any front-page New York Times article, and you’ll notice concise, punchy prose that gets straight to the point. Take Wednesday’s terrific business story by reporter Binyamin Appelbaum, “Citing Growth, Fed Again Cuts Monthly Bond Purchases.”
The “lede graf” (journalism slang for “opening paragraph”) is chock full of juicy information. Better still, Appelbaum avoids needless words, especially long or obscure ones. We know what Appelbaum is reporting on, and what he will examine closely.
Last week, my sophomores put their European history books aside to study news writing. Most of them came away with a better understanding of how and why they should write more like Appelbaum — more concisely and clearly.
To assess their learning, I assigned a fake news lead. “The search for Savannah Mash, 17, continues after authorities uncovered evidence of the teen’s possessions in the bushes of a Garden City, Miami residence,” one student wrote. After sharing her work in class, she told me me how this activity “helped make learning to write easier and more enjoyable.”
Teaching About Fairness and Objectivity
Quality historical writing also requires dispassionate, objective analysis. For many students (and experts), this is difficult to achieve — all the more so when dealing with tragic events. Even as a graduate student in history, I found it difficult to remain neutral when writing my master’s thesis, The Historian’s Craft: Comparative Uses of Genocide Survival Accounts.
I certainly don’t mean to argue that we should teach high school history students to write without emotion, or silence anybody’s unique voice. But we must teach students to balance objectivity and compassion — and, once again, great news writing serves as a terrific example.
Next week, I plan to have my students read an April 14, 1994 New York Times article by Donatella Lorch, “Anarchy Rules Rwanda’s Capital and Drunken Soldiers Roam City.” The lede and “nut graf” (journalism slang for “second paragraph,” usually of a feature news story, that provides additional and necessary context) strike that balance. Lorch crafts a respectful and responsible narrative of the early days of a genocide which would claim upward of one million lives.
At the end of the year, I want my students to leave my classroom better able to write like Lorch, whose storytelling approach captures the reader’s heart and mind. For an upcoming writing assignment, in fact, I’m having my students rely on Lorch’s piece as a launching pad to cover a topic of their choosing — so long as it has something to do with European history, with sufficient primary source material to inform their analysis.
Teaching About Sources and Fairness
History teachers often tell students to make effective use of sources, and — surprise, surprise — news articles reinforce that point. Furthermore, the best stories quote sparingly and briefly, another lesson history students would do well to learn.
Few things are more upsetting to a history teacher than to have to ask a student, “How about some analysis with those quotes?” In a news story, when a source is quoted, it’s necessary to provide balance and unique insight. Accordingly, I might ask a student, “Can you write a summary that does justice to this quote in Lorch’s story?”
Have you also found educational uses for news writing in your history classes?
What Is The Ideal Content Length? How It Affects Seo
Without well-written and engaging content, chances of you catching the eye of your target audience are quite slim
Content is the key factor when it comes to SEO, Social Media or any other digital marketing campaigns. Without a well-written and engaging content, chances of you catching the eye of your target audience are quite slim. As such, if you are running an online business then having a strong content marketing strategy is of utmost importance.
When it comes to SEO, specifically, Long-form content has a greater impact compared to Short-form content. This is because most Long-form blog posts are detailed articles that not only help improve audience engagement but also helps generate more traffic and social shares. Longer content also has a direct correlation to higher search ranking, as corroborated by various studies. Thus, if you are in the midst of building a content plan for your next SEO campaign then here is an infographic that explains the ideal content length and the SEO benefits that you can avail from it.
How to analyze content for SEO in Google Search Console
Identify areas for improved reach and conversion by using Google Search Console to analyze your current content’s performance.
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Based on an in-depth analysis, this infographic highlights the average content length of the top 10 search result in Google and the average content length by domain age. It also gives you an overview of the SEO benefits of long-form content along with how long-form content can help boosts your conversion rate. This content length guide, in addition, also provides powerful tips on how to write an engaging long-form blog post/article. The best part, it has covered the different types of content frameworks and formats that one can make use of.
Now, before we take a look at the infographic, here is a quick glimpse of some of the SEO benefits of long-form content.
Evergreen Content: This is one of the best benefits of longer content. Most long-form articles are Evergreen content which provides long-term SEO value once it’s published. Thus, by creating long-form content you can attract more organic traffic over time and this, in turn, helps improve your ranking in the search result.
Earn High-Quality Backlinks: Most bloggers are more than willing to provide backlinks for a well-researched, statistically enriched and comprehensive blog posts/guides as they are a great resource for their audience. Hence, when you write long-form articles, you are able to improve your chances of earning high-quality backlinks.
Improve Audience Engagement: Longer content also helps improve user engagement compared to short-form content and the reason for this is simple. Since most long-form content offers extensive information about a particular query it helps keep your target audience engaged and in turn, this assists you in boosting your dwell time and rankings in SERPs.
Increase Social Shares: The most noticeable SEO benefit of writing longer content is higher social shares. Long-form blog posts offer readers a greater value and if they like a piece of content and find it useful & informative, then there are higher chances of them sharing it with their friends and colleagues, leading to more social shares. More importantly, increase social shares can also help make your content go viral.
Like these, there are many more SEO benefits of long-form content. Therefore, take a look at the infographic below to know what these are and what the ideal average content length should be. Plus, for future reference, you can download this infographic for free and keep it handy.
So, go ahead and check out this content length infographic now!
Content Length and Its 10 Factors Affecting SEO [Infographic] by the team at Capsicum Mediaworks
Thanks to Nirav Dave for sharing his thoughts and opinions in this post. Nirav is the CTO & Co-Founder at Capsicum Mediaworks, a digital agency based out of Mumbai, India that specializes in all things Web Design & WordPress. He Worships WordPress and Loves to read anything and everything about this exceptional CMS.
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