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Following a robust and well−planned risk management strategy has become more important now than ever. Especially after the COVID pandemic, organizations have been focusing on risk management for all projects. Whether they are developing a simple mobile app or are planning a business expansion in the international market, risk management is essential.

The project planning is incomplete without identifying the potential risks that might arise from deploying new strategies. How quickly and effectively you plan risk management will determine how well you can cope with the unforeseen and how your business performs in tough times. Risk management can involve strategies to mitigate these risks or a detailed backup plan in case the existing strategy fails. Keep reading to learn more about risk management.

A risk management strategy is a set of procedures and plans to address different kinds of risks. Businesses of all sizes and natures can benefit from a risk management strategy. Note that a risk management strategy isn’t just a series of steps, but an ongoing process where you identify the risks, devise a plan to mitigate them, and monitor your performance at every stage of a project to ensure the best results.

Steps for Developing a Risk Management Strategy

It’s important to review risks at different stages of the project, especially when it’s in the development stage, and follow the right steps to manage those risks.

Identify risks

Risks can be defined as vulnerabilities that might pose a threat to the organization, employees, assets, and ongoing projects. Your focus should be on pointing out the areas that are red flags and might disturb your workflow, resources, and budget. You must follow the proactive approach, where you identify the risks beforehand instead of waiting for these red flags to turn into a big problem. Once you have identified risks, the next steps get easier.

Assessing risks

Once you have identified and documented each risk, the next step is for the audit team to assess the severity of these risks and determine the impact they have on your organization. They also assess if the risk can turn into a big cause for concern in the future and if it will affect the company’s annual revenue.

Based on the risk assessment, the manager and the team can prioritize these risks. You must document these risks and, depending on the nature of your business, review them annually. Risk assessment strategy varies from company to company. Some conduct a thorough risk assessment when executing a complex project, while others make it a regular strategy.

Addressing risks

Risk assessment or evaluation should give you a clear picture of how the risk will have a severe impact on your project or business. Based on this, you can set your priorities and work on the risks that pose a bigger threat to your organization. At this stage, you need to build a contingency plan so that you don’t face any surprises as you move ahead with your project.

You work with your team and stakeholders to develop a robust management strategy that can address the potential risks or mitigate them to some extent. If a risk seems too challenging to be fixed, you can always have a backup plan that shows you how to execute the same process with a different approach.

Monitoring risks

Now, you know what to do if a risk becomes a problem in your project development and how you are going to mitigate them. The next crucial step is monitoring these risks. Risk monitoring is a continuous process where you must assess risks and figure out the most practical solutions regularly. Risk monitoring will ensure that the risks do not turn into a problem that you can’t handle with the available resources.

Why your Business Needs a Risk Management Strategy?

Risk management does much more than address a simple risk. A thorough risk management strategy helps you identify your company’s strengths, weaknesses, opportunities, and threats. Let’s check out the few steps for managing risks effectively.

Business continuity

Unprecedented risks have become a common phenomenon after the global pandemic. Even if you think your company is prepared to address these challenges, the truth is certain risks can occur at any time and can shut your business for good. It can be an operational risk, like a machine failure, or a more complex one, such as a supplier ending their services with you. Certain risks can affect your business, employees, and even customers. Cybersecurity threats, for example, can result in data leaks which might take your business down.

Customer satisfaction

Your brand, logo, digital presence, and every part of your business is your asset. Your customers value these things when they do business with you. When you deploy an effective and well−planned risk management strategy, your customers feel confident about working with you. Not only customers but your investors and employees will also consider your risk management strategies. Know that contingency plans are a must for all companies. It gives your stakeholders and team a sense of security that if the original plan doesn’t work, they have a backup plan in place.

Increased profitability

The long−term objective for most businesses is increasing their revenues. You don’t want your team’s effort going down the drain just because of a breach that could have been avoided if you had a risk management strategy. Even a small security breach can lead to lengthy investigations, legal fees, and a lot of resources in recovering the lost data. To increase your profit and achieve your long−term goals, it’s important that you practice a proper risk management strategy.

Conclusion

Risk is an inevitable part of every business. While you can’t predict or control them ahead of time, there are ways to address them effectively. A risk management strategy shows you the right ways to deal with different kinds of risks and mitigate them. Once you have identified and assessed risks, you can devise a plan to avoid or transfer them.

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Social Media Marketing For Link Building: Top Tactics & Strategies

The role of social media marketing in SEO isn’t that obvious. Some people feel skeptical about social signals affecting Google’s rankings in any way. Some separate social media marketing and SEO as fields with different goals and methods. Yet these people constitute a minority among SEO experts, as it has recently turned out.

In the largest industry survey on how SEO professionals do link building in 2023, the results showed that most specialists use social media for link building. Namely:

88 percent of SEOs include links in social media profiles.

81 percent share their social media content.

53 percent have experimented with viral campaigns (social media contests, etc).

Here’s a chart that shows the efficiency level by category:

That is how we know link building with social media is a widely used tactic and an effective one, but overseen by many specialists of the field. If you’re one of them, keep reading. This article will give you an overview of tested methods that are worth trying out.

Include Links in Your Social Profiles

Social media is often thought as pointless for SEO for one simple reason: links from social media platforms are unfollowed. Even Google Plus, YouTube, Pinterest, Tumblr, LinkedIn – platforms that either used to be exceptions to this rule, or thought by some to be – have at one or other points of their existence gone down the same road.

Today, Reddit is the only exception. However, marketing on Reddit is barely possible. Your product has to be extremely relevant to some subcommunity for your promotion and link building to work.

For example, on Facebook, make sure to add:

Your website link in the website field under Contact and Basic Info on your About tab;

Your website URL anytime you post something on your wall, including images and videos;

A link to your website to your group’s pinned post.

Similarly to what you’ve done on Facebook, go through your other social media pages and include links to cover photos, bios, images, descriptions, and so on. Even if you won’t keep up working with these social media pages, there’s no harm in having a rich description with links – only potential traffic!

Get People to See and Read Your Content

One of the main struggles of SEO and content marketing is getting people to see content. It’s no surprise that given the plethora of content online, it’s hard to find the audience that your articles will be relevant to. So here are some essential tactics for content promotion.

1. Make Your Text Readable

It should go without saying, but many people still write badly. Your content should be engaging, mistake-free, and concise if you want it to be seen. Even if it exists for SEO purposes only.

2. Research Competitors

3. Aim for Evergreen Content

Easier said than done, but evergreen content should be your ultimate goal. Also, focus on content that can be rediscovered regularly. For example, an article about Halloween has a good chance of attracting new traffic every October.

4. Consider Translating Your Existing Content

If your audience is international, you’ll get more exposure and so much more links if you simply translate the content you already have.

5. Submit to Niche News Sites and Content Communities

Not every industry has a niche news site or content community, but most do. For example, in digital marketing, there’s chúng tôi chúng tôi and chúng tôi chúng tôi features blog posts about almost anything. Look for similar websites in your industry, and submit your content for more exposure.

6. Submit to Communities on Social Networks

Communities on social networks are no less important. Depending on the niche, they can be active and therefore valuable to you. There are Facebook Groups, LinkedIn Groups, and Google+ Communities, but you can also attempt marketing in the relevant Reddit or Tumblr communities.

Don’t forget about niche or local social platforms as well! There are some of them dedicated specifically to books or music, some are popular in specific countries only.

Create Viral Content

Going viral is the quickest and hardest way to earn links. When social media campaigns or even social media crisis cases go viral, the links appear on popular resources and news websites with no further effort from you.

While getting into a social media crisis to end up on The Guardian is risky, creating viral content is the dream many marketers have. But not many even attempt to do that.

While some videos go viral purely by chance or due to their outstanding content, many are created by marketers that know the key to viral marketing. Let’s try to reverse-engineer the process by looking at companies whose campaign go viral quite regularly.

1. Aim Your Social Media Marketing at Teens & Young Adults

Why do brands aim at this part of their potential buyers when creating their social media strategy?

Perhaps, they realize that this is precisely the audience that makes something go viral.

As a result, simple conversations between these brands and clients, or these brands and other brands go viral simply because they are funny.

2. React to Whatever Is Going on in Social Media in Real-Time

As the former Digital Marketing and Social Media lead at Taco Bell, Nicholas Tran said:

“The main difference in strategy now vs. before is that what we are doing today in social media is real-time, and we listen and engage all the time.”

A rare campaign will go viral without a social media manager adding fuel to the fire. The key is keeping up a conversation that seems to attract more attention than usual and engaging with any mentions of the campaign.

Another tactic is reacting to whatever is already trending on social media. To bring this idea to life, marketers should be on the lookout for what’s trending and jump on the trend at the right moment.

Keep in mind that brands should always check what the trend is actually about, and consider the risks that any sensitive trends can bring about. While jumping on some social media trends is purely unethical, some cases can be risky but worth it.

For example, DiGiorno Pizza jumping, apparently (and hopefully) by accident, on the trending hashtag #WhyIStayed campaign that aimed at bringing light to domestic violence cases, definitely belongs to the first category.

3. Be Creative

That is undoubtedly another area when it’s easier said than done. However, you can’t hope to go viral by simply creating the kind of content that everyone is creating, even if it’s better, deeper or more colorful.

You have to stand out to go viral.

One tactic for that is looking at your competitors and doing something absolutely opposite.

Conclusion

In any case, have a go at trying most tactics and strategies described here, and see what works best for you.

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Financial Risk And Its Types

Financial risk is the probability of losing money on an investment or business endeavor. Operational risk, credit risk, and liquidity risk are just a few examples of the various types of financial hazards. Financial risk is the possible loss of capital to an interested party.

What are the Risks?

Risk is the possibility of an unanticipated or negative consequence. Risk can be defined as any action or behavior that raises the possibility of a loss of any kind. There are various risks that a business could face and need to handle. Business risk, non-business risk, and financial risk are the three categories into which hazards are generally divided.

Business Risk

To increase earnings and shareholder value, businesses take these kinds of risks on their own. For instance, businesses launch new products with high-risk marketing strategies to boost sales. The possibility of a product or service failing and causing losses to the owner and the shareholders, is called business risk.

Non-Business Risk

Businesses are unable to control this category of hazards. Non-business risk is a word used to describe risks that result from political and economic imbalances.

Financial Risk

As the name suggests, financial risk refers to a risk that could result in a company losing money. Financial market instability and losses brought on by changes in stock prices, currencies, interest rates, and other factors are the main causes of financial risk.

What is Financial Risk?

The probability of financial loss while making an investment or starting a business is called financial risk. Operational risk, liquidity risk, and credit risk are a few of the more prevalent and distinct financial hazards.

A form of risk known as financial risk has the potential to cause interested parties to lose money. Governments that are unable to control monetary policy may end up defaulting on bonds or other debt obligations. Corporations may fail in an endeavor that puts a strain on their finances while also running the risk of defaulting on the debt they take on.

The inability to control monetary policy and/or other debt-related difficulties is referred to as financial risk in government sectors. Learn more about the relationships between different sectors, such as business, government, markets, or individuals, and financial risk.

Types of Financial Risks

Financial risk is a result of market fluctuations, which can be influenced by a variety of causes. As a result, we can divide financial risk into a variety of categories, including market risk, credit risk, liquidity risk, operational risk, and legal risk.

Market Risk

Changes in the prices of financial instruments are what cause this type of risk to arise. There are two types of market risk: directional risk and non-directional risk. Changes in stock prices, interest rates, and other factors can all have an impact on directional risk. On the other side, the non-directional risk may be connected to volatility threats.

Credit Risk

This type of risk arises when one does to fulfill their obligations to counterparties. Two types of credit risk are sovereign risk and settlement risk. Foreign exchange policies that are challenging to implement often result in sovereign risk. However, when one party pays while the other does not uphold the commitments, settlement risk arises.

Liquidity Risk

This kind of risk results from a failure to complete transactions. Liquidity risk comes in two flavors: financing liquidity risk and asset liquidity risk. When there aren’t enough buyers or sellers to fill buy and sell orders, respectively, liquidity risk arises.

Operational Risk

Operational failures like bad management or technology mistakes cause this type of risk. Two types of operational risk include fraud risk and model risk. Lack of controls and improper implementation of models both increase the risk of fraud.

Legal Risk

This type of financial risk results from legal consequences like lawsuits. Legal risk arises whenever a business must deal with monetary damages resulting from legal actions.

Risks to Businesses’ Finances

Why do firms run the danger of losing money? Multiple macroeconomic factors, shifting market interest rates, and the potential for default by sizable organizations or sectors can all contribute to financial risk. People who own businesses incur the danger of losing money if they make choices that will make it difficult for them to make payments on their obligations or earn an income. For their constant expansion, businesses frequently need to look for funding from other sources. The company or business seeking the money and the stakeholder investing in the company’s business both face financial risk as a result of this funding requirement.

Market Risks Associated with Finance

Given the variety of factors that might affect them, financial markets are frequently a center of financial hazards. When a crucial market sector experiences a financial crisis, it has an impact on the overall market’s financial situation. The global financial crisis of 2007–2008 provides evidence of market risk. Businesses started to fail, investors suffered huge losses, and the government was pressured to change its monetary policies.

Benefits and Drawbacks of Financial Risk

The benefits and drawbacks are listed below −

Advantages

Growth − Risk is a necessary component of doing business, and organizations may need to obtain money through debt to grow and enter a new market. Although it may seem like a burden to the business, financial risk must be accepted if a company is to perform well and increase revenues through development and expansion.

Investors and management should be aware − Investors and management should take specific action to prevent further harm when there is financial risk.

Evaluation of value − Financial risk in particular enterprises or projects aids in income evaluation through the risk-reward ratio, which indicates the value of a given company or project.

It is simple to comprehend the function of risk involved in the organization when financial risk is examined using various ratios.

Can have catastrophic effect − When it comes to the government, financial risk can result in bonds and other debt from financial institutions defaulting, which might harm the nation and the world economy in the long run.

Not under our control − Financial risk that cannot be controlled by a company operating in a certain market, such as risk resulting from international variables, natural disasters, war, changes in interest rates, and changes in governmental policy.

Long-term consequences − If the financial risk is not properly managed at the correct time with the right tactics, it can harm the business’s finances and reputation as well as cause investors and lenders to lose faith in it. It can be difficult for a business to recover from such setbacks.

Impact − The entire industry, market, and economy may be affected by financial risk.

The bottom line

Individual, business, and governmental finances all take some level of financial risk in order to grow. If used and handled properly, such risk can be a sign of progress and result in success. Financial leverage measures, such as interest coverage ratios, debt-to-asset ratios, and debt-to-equity ratios, are used in business to determine how much debt a company is carrying in the market. When managed with revenue growth and business expansion, financial risk can be beneficial. However, if not handled correctly, it may result in the company’s bankruptcy and loss for the business’s investors and lenders.

It Management And The Importance Of Reinvention

As a CIO, you are keenly aware that rapid change in business and technology is the “new normal.” However, in the 21st Century, “change” is actually too weak a descriptor.

Today, it’s all about transformation. This means you can’t go backward, and you can’t stand still. You can’t rest on your laurels and you can’t keep doing what you’ve always done — even if you do your best to keep doing it better.

The only way for your company to survive, let alone thrive, is to continuously reinvent and redefine.

Reinvent and redefine what? Everything .

Today’s transformation is an accelerated, magnified force of change. Redefining and reinventing is a way of harnessing that wild horse and hooking it to a product, a service, an industry, or a career.

In a sense, transformation is a hard trend (a Definite), while reinvention is a soft trend (a Maybe). Transformation is going to happen, all around us and to us, whether we want it to or not. Reinvention, on the other hand, will happen only if we make the decision to do it. If we don’t, someone else will.

In the coming years, dramatic new developments are going to be flying at you so fast, from so many places and so many competitors, that it will be easier than ever to become overwhelmed. In a transformational time, disruption multiplies. The only solution to this increasing dilemma is to become experts at reinventing our companies, our products, our services … essentially everything we do.

Lee Iacocca and Hal Sperlich reinvented an entire marketplace in 1983 when they redefined the family station wagon. At the time, station wagon sales were not growing, even though baby boomers were in their prime childbearing years and the nation was bursting with new families.

A puzzle. Why, if they needed the product, weren’t they buying it? Because purchases are more emotional than logical, and are often statements of identity as much as (or more than) a rational act of fulfilling a practical need. Baby boomers may have needed a set of wheels with substantial family room, but they did not want to look and act just like their parents; even if that’s exactly what they were doing most of the time. Baby boomers did not want to identify themselves as a generation of people who drove station wagons.

But vans? They were kind of cool and, more important, their parents never drove vans. Chrysler introduced the Dodge Caravan in November 1983, creating an entire automotive category — the minivan — that they would continue to dominate for the next quarter century. It was a stroke of flash foresight, based on the hard trend of baby boomers and their needs (along with the eternal insight that people don’t want to look or act like their parents).

The good ol’ days

It used to be that corporate and product reinvention was an option; today it is an imperative. We live today in a unique context, an environment we’ve never seen or experienced before. We have never had this kind of processing power and bandwidth, this kind of runaway acceleration in technological capacity, and it has completely transformed our relationship to the concept of stability.

Read the rest about IT management and change at CIO Update.

How Robust Risk Management Can Make The Difference When Conflicts Impact Business Travel

Disruptive events that have a global impact on business travel can occur at any time, with little to no notice.

Photo by Artur Widak/Anadolu Agency via Getty Images

Disruptive events that have a global impact on business travel can occur at any time, with little to no notice. While they can range in scale from political coups to the global shock of the 2001 September 11 attacks in the US, they are a powerful reminder about the complexity of global business.

And the need for robust risk management.

When these ‘global shock’ events unfold, their impact on the security environment can immediately drive near-global changes that are either permanent or extremely long-lasting. Think changes to airline security after 9/11 or the rapid proliferation of weapons after the 1991 collapse of the Soviet Union. While this kind of impact is predictable with effective intelligence assessment and planning, the secondary effects can be a lot harder to foresee, creating uncertainty in their own right.

It’s something we’re seeing play out now in modern business travel.

As per the ongoing news coverage, Russia and Ukraine are currently locked in a war that shows no signs of a ceasefire. And, while it may seem on the surface to be a localised conflict based on factors like ideology, perceived threats and territory, its impacts have been far more widespread.

Just take travel.

After the war began, there was a significant downturn in travel, particularly in Eastern Europe – and it wasn’t just restricted to Russia and Ukraine. Countries such as Latvia and Finland also recorded a decrease in flights in the initial stages, although these later rebounded. Ongoing impacts include flight path disruption, with some commercial airlines avoiding the risk of flying over Ukraine, and Russia banning certain flag-carrier airlines and imposing higher tariffs on others.

Compounded by these disrupted routes, general uncertainty and increased costs associated with rising oil prices, the war’s impact on regional and international travel was significant. The tourism sector contracted, at a time when it was only just rebounding from the pandemic. The biggest impact on global leisure travel confidence occurred in the Asian and US markets, which had historically been the largest consumers of travel to Europe. 

Photo by Artur Widak/Anadolu Agency via Getty Images

Today, companies remain reluctant to return business travellers to certain areas, particularly those in the immediate region. As one sector example, many tech companies which housed offshore data centres and support staff in Ukraine were forced to return to the more traditional region of Asia. They are yet to return as the perceived risk remains too high. Other impacts on the horizon include the need for the world to deal with the issue of displaced persons.

The road ahead for corporate travel

As it stands, recent non-leisure travellers to the areas of Europe directly impacted by the conflict have understandably been mostly Non-Government Organisations and journalists. This has now expanded to such sectors as construction and organisations looking to help rebuild. While they wrestle with personal security concerns around travel to this region, other considerations include the supply of essential services like gas in winter, and even the safety and security of water, power, and mobility.

There is a sense of urgency in some sectors to support the ongoing conflict or recovery efforts. But with the wartime situation ever-changing, businesses that do generally need staff to travel to affected countries are struggling with reduced flight availability, the impact of travel delays on productivity and increased costs. It is to be expected that questions are being asked about the return on investment (ROI) of these attempts to operate in this environment.

Our past shows the way forward

We can learn from previous shock events about how to support organisations with travelling populations. The impacts from 9/11 or the Arab Spring anti-government movement in the early 2010s were significant. Travellers were unwilling to get on planes, put off by delays, reduced availability of commercial air seats and a perceived risk in flying. Now, as back then, the war in Europe – coming on the back of a global pandemic – has demonstrated that resilience, preparation and protection remain crucial. Conducting an informed risk assessment and engaging with specialist intelligence resources will help organisations support business travellers, and identify and mitigate risks, not just physical but also productivity, reputational and financial. Having a team that can get you out of trouble if something goes wrong has never been more important. As the saying goes: “It pays to be prepared.”

Rodger Cook is the General Manager – Global Security Services for global traveller assistance provider World Travel Protection with 30 years’ experience working in high-risk destinations supporting travel risk management programs.

Shadow Tactics: Blades Of The Shogun Black Screen

Shadow Tactics: Blades of the Shogun black screen [FIX]

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A common Shadow Tactics black screen fix is to reinstall the C++ Redistributable Package.

Checking for corrupted files may also help in case you get a

Shadow Tactics purple screen

.

Many game stop errors occur due to out-of-date system files, so make sure to check this detail as well.

A general troubleshooting tool is always helpful, also, since the issue may lay with other OS aspects.

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INSTALL BY CLICKING THE DOWNLOAD FILE

To fix Windows PC system issues, you will need a dedicated tool

Fortect is a tool that does not simply cleans up your PC, but has a repository with several millions of Windows System files stored in their initial version. When your PC encounters a problem, Fortect will fix it for you, by replacing bad files with fresh versions. To fix your current PC issue, here are the steps you need to take:

Download Fortect and install it on your PC.

Start the tool’s scanning process to look for corrupt files that are the source of your problem

Fortect has been downloaded by

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readers this month.

Shadow Tactics: Blades of the Shogun allows gamers to dive into a world ruled by assassination, sabotage, and espionage. This hardcore tactical stealth game is set in Japan around the Edo period when a new Shogun seizes power over the land.

Players will take control of a team of deadly specialists and sneak in the shadows behind enemy lines. You’ll always need to be one step ahead of your enemies, as you infiltrate mighty castles, set traps, or even poison your opponents.

Just like any game, Shadow Tactics: Blades of the Shogun also brings its own share of issues.

As such, many gamers complained about black screen issues during the first start-up.

Game boots to a black screen, both through steam and running the game as admin directly through the launch application in the game folder. When done through steam, pulling up the steam community UI by hitting Shift + tab will prevent me from exiting the steam community

Just to be sure that we eliminate some possible causes, when installing the game, make sure that your system meets the necessary requirements.

Now, let’s see how this game blocker can be fixed so that you can enjoy smooth gameplay.

Note: The same solutions should be useful if you’re faced with Shadow Tactics: Blades of the Shogun pink screen or even a purple screen.

How do I fix Shadow Tactics black screen issues? 1. Get all the necessary system components

It’s possible that although your system meets the requirements, some components are missing.

In that case, just install the Microsoft Visual C++ Redistributable Package 2010 (x86) from the official Microsoft page. It will download the latest full package, replacing the one that you already have.

Relaunch the game afterward and check if you still get the black screen.

There are good chances that outdated drivers might cause this type of error. If you experience black screen issues with this game, you should thus check your drivers to be up to date.

Instead of updating drivers manually, which can take time, you can use dedicated software to manage your drivers safely, installing the latest version of the needed drivers.

Hence, by choosing the expert driver manager from below you will update every driver or fix damaged drivers in a few simple steps, quickly and without much effort.

⇒ Get Outbyte Driver Updater

This action will solve the DirectX-related problems that may lead to the BSoD issues you’re experiencing.

Just type update in the home screen search bar and open the Check for updates feature. Allow the system to download any missing updates if that is the case.

4. Verify the integrity of the game files 5. Tweak some game files

Games say that when deleting the gameState.save file, they were able to bypass the black screen issue.

The file should be located in the savegame folder located, at the following location: C:Usersyour_usernameAppDataLocalDaedalic Entertainment GmbHShadow Tactics Blades of the ShogunusergameState_00

If none of the solutions listed above work for you, use this Steam support thread to provide the game’s developers with more details about the bug.

Still experiencing issues?

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