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Tips To Get a Good VPN And Browse Anonymously
Well, if all these questions are there in your mind, you have come to the right place. Here we will discuss how to find a good VPN to hide digital footprints.
Read More – Tips For Safer Web Browsing On Mac And Windows
Don’t have time to go through the complete article?
Try Systweak VPN, the best VPN for Windows. We recommend this VPN as it is easy to use, you don’t need to set it up. What you need is to install the VPN and enable it. Once that is done, Systweak VPN will start working and will hide your IP address.
Using both these trusted and reliable VPN services, you can share files even when using a public network. Also, these best VPN services are legit. To know more about them, read the complete review of both Systweak VPN and NordVPN.Tips to Choose Best VPN to Browse Anonymously:
Now that we have a quick solution, let us know the important tips to recognize a good and the best VPN service:
1. Claim to be the best
Claiming to be the best is the easiest job one can do. However, keeping up with the words written by a copywriter to sell a product isn’t easy. You can find umpteen VPN services, claiming they are the best but, do they have proof for that?
Probably not, because if you ask them for one, they won’t have it. So better skip them for now and look for an alternative or check the list of best VPN services. In addition to this, Free VPN services are another way to attract users but are they fast, secure, and private, as they claim to be? Most likely, they aren’t because there’s nothing called a free lunch. A price needs to be paid for everything and in this case, it is your data that you will give them to use a free VPN. With that being said, refrain from falling for such practices and go for a reliable source to avoid terrible situations.
2. Questionable encryption
Most of us don’t know that encryption can also be outdated. Therefore, when picking a VPN check the encryption they use, if it is outdated like PPTP or L2TP beware. Certainly, in the past, these encryption methods were great but not anymore. A good and the best VPN will always offer AES-256 encryption. Hence, inform others about the same and you also check the type of encryption VPN offers that you are planning to use. They were good in the past, but things are changing through time, and they are completely out of style today. Inexperienced people won’t be able to spot that difference, and if you know someone who needs to use a VPN for some reason, try to teach them to look for AES-256 encryption, or above.
3. Slows down internet speed
VPN might slow down the system for a while, but it isn’t bad. However, if you experience a long wait time and a page takes more than 10-20 seconds to load, it can be an indication of something wrong with the VPN you are using. The possibility is that the VPN is fetching data and transferring it to some third party, who knows. The best way to check it out is to stop using the VPN and see if there’s a difference. If things change, uninstall that VPN and go with the best and good VPN that is trusted and tested. A good VPN won’t slow down the system or internet speed.
4. Unavailable on social media
5. No Zero log policy
While using the VPN, you can access your previous activity logs, web history, and something shady. A VPN shouldn’t do that because they are designed to discard all the sessions and not keep logs of them. If your VPN is doing this and saying it is for your convenience, never trust them. In the past, a lot of companies have been sued for this behavior. Most importantly, if for some reason a VPN provider needs to keep data they should inform users if that is not done the company is a fraud.
6. 100% free
Nothing good comes for free in this world. Even the priceless things are paid before. If you are getting something for free remember sooner or later a price needs to be paid, it can be your data, identity, or both. Therefore, check the protocols a VPN uses as not all are safe, and sometimes by promoting software for free, they install malware on your system.
7. Malware InfectionsWrap Up
There is a risk almost all the time, try to explore the background before you use it. Be careful what you are using, because sometimes it can be a costly mistake and you won’t be able to recover the damage.Quick Reaction:
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In today’s digital-connected world, online privacy and security are more important.
Occasionally, our online activities leave behind a trail of personal information that can be easily tracked and monitored.
Luckily, VPNs offer a reliable and effective way to change your location and IP address, protecting your data and privacy from poking eyes.
You can effectively change your location and IP address by downloading and installing a reliable VPN and connecting to the server of your choice.
In this article, we will explore the benefits of using a VPN to change your location and IP address and guide you through the steps.Why Change Your IP Address and Location With a VPN?
You’ve probably heard of VPNs if you are concerned about your privacy and security online.
So, you might be curious to learn what is Virtual Private Network.
In simple terms, VPN(Virtual Private Network) is a tool for establishing a secure network connection when using public networks.
Changing IP address and location via VPN is sometimes called geo-spoofing, which helps protect your privacy and security.
Likewise, a VPN can change your virtual location by replacing a public IP address with a remote server IP address.
Additionally, it encrypts your data and makes your browsing secure.
The main reasons to change your IP(Internet Protocol) address and location are for privacy and security.
However, there are other reasons why you should use a VPN to change your location and IP address and here are some of them.1. Bypass Geographical Restriction
VPN works perfectly at removing geographical restrictions.
It assigns you a new IP address and location and enables you to access the websites, and sources blocked in your region.
No one will be able to know who you are and your location.
Furthermore, VPN can prevent your ISP and government from spying on your online activities.2. Improved Online Security
You can keep your data secure while browsing by using a VPN.
A VPN hides your IP address and replaces it with the new IP address of the VPN server you are connected to.
This makes it difficult for anyone to track your online activity.
Furthermore, it allows users to enjoy online privacy and security while accessing any website or app.
Moreover, you won’t have to worry about hackers interrupting your connection or trackers watching every move online since all your traffic is encrypted.3. Ensure Privacy
Power encryption is essential for avoiding online intrusions on your privacy.
It works as a tunnel between the user’s device and the server. The user’s device encrypts the data, which passes through the tunnel using a secret key.
The encrypted data is then sent over the internet, where the VPN server decrypts and sends it to the destination.
The exact process applies to the incoming data.
VPN encrypts your online data with AES(Advanced Encryption Standard)-256 technology which converts plain text into cipher text.
Hence, you can avoid prey eyes and keep your data and information safe using VPN.
It hides your IP address, location, digital activities, and browsing history from your ISPs, websites, online meddlers and even the government.
According to Stastica, many people in the United States use a VPN to protect online privacy and improve online security.
It has been the top reason for using a VPN since 2023, with at least 50% of survey respondents mentioning it yearly.
Note: VPN might slow down your internet upload and download speeds because internet data packets travel considerably larger distances.Can VPN Change Your Location and IP Address?
VPN changes your location and IP address via remote servers worldwide.
It allows you to select the virtual location of your choice, and you will be redirected to the desired VPN server’s location and IP address.
VPN will usually change your location without any issues. Every time you visit a website, you will use different IP.
Therefore, connecting to a VPN prevents another Party from tracking your activity.
For example, using a VPN is like wearing a costume to attend an uninvited Party. Suppose you are a banana trying to get into an apple Party.
The bouncer would turn you away if you didn’t look like an apple.
But if you wear an apple costume and try to get in, the bouncer might think you are just a creepy-looking apple and lets you in.
Similarly, when you use a VPN, your internet connection is masked so that websites and online services can’t see your location or identity.How to Change Location and IP Address Using a VPN?
Various devices, such as Windows, Linux, Mac, Android etc., interact differently with the VPN software.
You can find the best VPN service on the internet.
Follow the steps outlined below to change your location and IP address using a VPN;
Download and install any VPN on your device. Accept all the on-screen instructions.
Select the server and connect to it. You can choose your home country if you are looking for privacy only. Moreover, if you want to bypass regional restrictions, you can choose another country.
Wait for some time and Bingo! Your location has been changed. Now you are using a new IP address. This method hides your IP and location, making your data secure.Tips on Choosing the Best VPN
Some free VPNs might store and sell your data to a malicious third Party.
Therefore, you must be careful while choosing a VPN because some VPNs can put you at risk, such as slow internet connection, malware infection, data leakage, privacy violation, etc.
Here are some tips for choosing the most suitable and trustworthy VPN for changing the IP address and location.1. Large Server
Choose a VPN with a reliable server network that covers many countries.
The more the server location, the more the option you will have for changing the server locations, which allows you to bypass the geo-restriction easily.
Continue reading to learn how to use a VPN to effortlessly bypass ChatGPT not available in your country and ChatGPT filters.2. Fast Speed
Ensure the VPN you use has high speed and unlimited bandwidth, never to face buffering issues.
Additionally, look for a compatible user-friendly VPN.
If you download and upload files concurrently, check if your VPN is torrent-friendly and supports peer-to-peer file sharing.3. Strong Encryptions
Strong VPN encryption means using ciphers that are hard to break, such as AES-256, quantum-resistant encryption etc.
Ensure the VPN you are using has strong security and privacy features.
Since an encrypted VPN prevents ISPs from seeing what you are doing online, they can not throttle your internet speed or bandwidth.Conclusion
VPN is a game changer in cybersecurity and online privacy, providing users with a protected and private connection.
Using a VPN to change your IP address and location effectively enhances online security and privacy.
Ensure you choose a genuine VPN provider to connect to the server for a safe and smooth experience.
Stay safe online with a VPN!
Read on to learn why you should always use a VPN when you go online.Frequently Asked Questions Can I Change My Netflix Location Using VPN?
You can change the Netflix region from any location using a VPN.
You can visit the Netflix website and access your preferred show without restrictions after choosing a location and connecting to the VPN server.Can I Change My Location With VPN Extension?
Yes, you can change your location with a VPN extension.
Your IP address and location will change, and you can easily browse the web.Can I Change My IP Address Without VPN?
You can change your IP address without using VPN.
There are various ways, such as using a proxy server, or Tor browser, changing the network, disconnecting your modem temporarily etc.
However, these methods may not be secure as a VPN.How To Use a Free VPN To Change My Location?
You can use a free VPN to change your location. However, you might face bandwidth limitations and speed compared to paid VPNs.
Therefore, I recommend using premium VPNs to change your location and IP address.
Data democratization means the cycle where one can utilize the data whenever to make decisions.
Business data is more bountiful than ever. Regardless of whether this data is gathered directly or bought from a third-party or syndicated source, it must be appropriately managed to bring organizations the most worth. To achieve this goal, organizations are putting resources into data infrastructure and platforms, for example, data lakes and data warehouses. This investment is crucial to harnessing insights, yet it’s only essential for the solution. Organizations are quickly embracing data-driven decision making processes. With insight-driven organizations growing multiple times quicker than their competitors, they don’t have a choice. The gauntlet has adequately been tossed down. Either give admittance to significant data for your business, or join the developing memorial park of dinosaur organizations, incapable or reluctant to adapt to the cutting-edge digital economy Self-service BI and analytics solutions can address this challenge by empowering business owners to access data straightforwardly and gain the insights they need. Nonetheless, just offering Self-service BI doesn’t ensure that an organization will become insights-rich and that key partners will be able to follow up on insights without contribution from technical team members. The progress to genuinely insights-driven decisions requires a purposeful leadership effort, investment in the correct devices, and employee empowerment with the goal that leaders across capacities can counsel data independently prior to acting. As such, organizations must take a stab at data democratization: opening up admittance to data and analytics among non-technical people without technical guards. In data democratization, the user experience must line up with the practices and needs of business owners to guarantee maximum adoption. Data democratization means the process where one can utilize the data whenever to make decisions. In the company, everybody profits by having snappy admittance to data and the capacity to make decisions instantly.Steps To Get Started With Data Democratization
Know your business To contend and win, knowing yourself is the foremost step. It’s important organizations understand what’s happening inside their company consistently. All the more critically, organizations need this information to be driven by data- like key performance indicators (KPIs) or objectives and key results (OKRs), which is accessible to the many, rather than depending on the gut feeling of the few. Addressing questions regarding which segments of the business are performing great might be simple at a large scale level. However, would we be able to burrow further? Are there vulnerable sides in the business? Is there a leak today somewhere in the business, or much additionally challenging, is there an opportunity something could become a leak in near future if left unplugged? Sound Data Foundation With the goal for users to harness value from data, the data itself must be clean and precise. Mixed up, mistaken, and low-quality information will create analysis and insights of a similar type. That is the reason it’s important for organizations to clean and model data prior to associating with an analytics or BI solution. Some part of this cycle includes deciding reliable information definitions that will be settled upon and utilized all through the company. Data democratization should be engaged around a particular business result. Beginning with a small, centered task can help organizations effectively execute data democratization without hanging tight for flawlessness in their data. Precise, quality information is vital, however flawlessness is ridiculous. Give User Training The end-user can be overpowering for Use Machine Learning
Joe Hindy / Android Authority
NFTs (non-fungible tokens) are all the rage right now. It’s kind of like a spin on the modern art scene. You buy and collect original pieces of digital artwork. You can then sell them later if you want to. It’s a bit like collecting baseball cards. Some are very expensive and others really aren’t. However, there is always the thrill of owning an original piece of work. There are definitely pros and cons to it, but people seem to enjoy it. Here are the best NFT apps for Android.
The best NFT apps for Android
NFTs are non-fungible tokens. The part people have problems with is the fungible part. Fungible is an adjective that essentially means interchangeable or replaceable. All massed produced items have this fungible quality. If you and I both bought a Pixel 6 Pro, you wouldn’t know the difference between them if they were both sitting on a desk. Almost everything we buy is fungible because if it breaks, we can just buy an identical one at the store to replace it and it would be no different from the one we lost or broke.
Non-fungible means the opposite. A non-fungible item is one-of-a-kind, unlike no other, and visually distinguishable from all other items like it. Some examples include the original Mona Lisa, virtually anything that was custom made, diamonds, land, and literal, real-life snowflakes. In short, it’s unique, irreplaceable, and non-interchangeable.Okay cool, so how do NFTs work? AlphaWallet Curate
Joe Hindy / Android Authority
Curate is a gasless NFT and P2P marketplace app. Its claim to fame is being the first NFT app on the Apple App Store. The app lets you do a variety of things with NFTs. The features include the ability to browse existing NFTs, support for ERC721 and ERC1155, and the ability to buy and sell goods. It even lets you mint NFTs if you want to. It’s relatively small for now, but it has the potential to grow over time.Enjin
Enjin is an up-and-coming non-custodial crypto wallet on mobile. It works for Bitcoin, Ethereum, and many, many other cryptocurrencies. The app also has access to major NFT marketplaces through its inclusion of DApps like the other crypto wallets on this list. It also features gasless NFT purchases (via JumpNet) and you can manage your assets pretty easily. The UI is simple enough to use once you get used to it. It does everything it needs to do and it’s free to use.
See also: The best crypto wallets for AndroidMathWallet
Joe Hindy / Android Authority
MathWallet does the same thing as Enjin and AlphaWallet. It lets you manage your cryptocurrency assets all in one place. It supports a number of cryptocurrencies, far more than we can list here. The app also boasts over 1,500 DApps for various transfers. Of course, that means you can access NFT marketplaces where you can buy and sell. Of course, with such a large selection, the DApps section can feel clunky at times. This one has both cloud and non-custodial capabilities in case you want both.MetaMask
MetaMask is a hit-or-miss kind of app. When it works, it’s easily one of the best NFT apps around. However, it seems some people have some issues with this one. It’s a crypto wallet at heart with the ability to do a lot of other things. You can buy, sell, and surf for NFTs with it. There is also a desktop app if you want cross-platform support. The developers still seem to be working out some kinks, though, so make sure to read the Play Store reviews to make sure things are running smoothly. When they run smoothly, this app is quite nice.OpenSea Reddit Talken
Price: Free / $0.99
Joe Hindy / Android Authority
Talken is a multi-chain cryto wallet and one of the better NFT apps. It mostly works for Ethereum with support for a few others. This one is special because it focuses heavily on NFT features. The app itself has an NFT minting tool. You can mint an NFT from various chains and then sell it. You can, of course, buy NFTs as well if you want to go that route. Most crypto wallets focus more on the crypto part of the equation with NFT kind of tacked on. Talken is the opposite where it focuses more on NFTs and less on the day-to-day crypto stuff. It’s definitely worth a try for NFT enthusiasts.Trust Wallet Any web browser
Ancient Advice for a Good Life What Greek and Roman philosophers can teach us about being happy
Inspired by Varhelyi’s insightful questions and her idea to engage—and grapple—with the wisdom of the ancients, BU Research explores the meaning of a good life.Dear Athena: My boyfriend and I have great chemistry, but it’s a different story beyond the bedroom. We don’t have anything to talk about at restaurants, so we end up on our phones. We really have nothing in common—but I’ve never been so attracted to anyone. How can I turn lust into love?
Athena: Plato (427–347 BCE, Greece) would have us believe that humans were originally spherical, with four arms, four legs, and a single head with two faces. They ran by turning cartwheels. When these foolish creatures got too cocky and took on the gods, Zeus split them in two. Now, we roam the Earth in search of our other halves, longing to be whole again. “So ancient is the desire of one another which is implanted in us, reuniting our original nature, making one of two, and healing the state of man,” wrote Plato in Symposium (translation by Benjamin Jowett). That’s why it isn’t enough to have a partner who only offers physical pleasure, and why it does matter that you and your boyfriend have nothing in common. This man is not your other half, so don’t waste your time on him. Go find the one person on this planet who will complete you.
Zsuzsanna Varhelyi: Few today would follow Plato in thinking that you have only one soul mate whom you must locate to enjoy a happy relationship. Despite this constraining philosophy, Plato was actually quite progressive. He wrote that there were three types of spherical humans: those composed of one man and one woman, two men, and two women. For Plato, the highest degree of love was the relationship between an older man and a younger one, based on philosophical teaching. “They are married by a far nearer tie and have a closer friendship than those who beget mortal children, for the children who are their common offspring are fairer and more immortal,” he wrote (translation by Jowett). In the Renaissance, the church and society in general took issue with Plato’s explicit references to love between men; the Italian philosopher Marsilio Ficino, a Catholic priest, reinterpreted the relationship as chaste, forming our modern idea of Platonic love. These days, many would agree with Plato that physical attraction is only one—and by itself, an insufficient—part of what makes a relationship work, so if you’re not able to develop companionate love with your partner, you are unlikely to succeed in having a long-term relationship with him.Dear Athena: This year, I’m turning 35—the age my father was when he died. I know it’s irrational, but I take after him in so many ways that I’m afraid I’m going to die at 35, too. Death has become such an obsession that my wife leaves the room when I bring it up. How can I make peace with death?
Athena: Epicurus (341–270 BCE, Greece) says it may help to remember that we are composed of atoms whirling through space. We don’t have much choice in the fact that we’re alive, or when we’ll die, but we can choose how we live. “It is impossible to live a pleasant life without living wisely and well and justly,” he says in Principal Doctrines (translation by Robert Drew Hicks), “and it is impossible to live wisely and well and justly without living pleasantly.” So, seek pleasure over pain, and use whatever time you have to enjoy the small things. Eat good food. Be with friends. Don’t fear death, because when it comes, your body and soul will no longer exist, so there will be no part of you left to feel pain. In times of despair, remember the epitaph Epicurus inspired: “Non fui, fui, non sum, non curo. I was not; I was; I am not; I do not care.” Epicurus died of kidney stones, but remained cheerful until the end.Soul Searching 101
At the end of each class, Professor Zsuzsanna Varhelyi poses a question based on the lesson’s reading for the students to address in their journals. These include:
Do you think questioning common ideas is a good way to figure out whether they are good? (Based on Plato’s Republic)
Can you think of any ethical dilemmas you or someone you know ever faced? What decision did you/they make? What were the difficulties of deciding? (Based on Aristotle’s Nicomachean Ethics)
Can you think of times in your life when you were very caught up in a positive experience? (Based on Mihaly Csikszentmihalyi’s Flow: The Psychology of Optimal Experience)
Describe a life in which you had all the pleasurable experiences available to you. Would you ever run out of ideas? (Based on Epicurus’ Letter to Menoeceus and Lucretius’ On the Nature of Things)
Can you speculate why ancient Greeks may have regularly told stories of vengeance that ended terribly for all involved? (Based on Aesop’s “The Fox and the Crane”)Dear Athena: I’m a freshman in the Questrom School of Business. I work hard, but my grades are mediocre. I’m afraid my parents will be disappointed in me and that I won’t get a good job. How can I ensure my success?
Varhelyi: Epictetus rose from slavery to become a celebrated philosopher in his own time. As someone who suffered tremendously (his owner supposedly broke his leg out of anger, leaving him permanently disabled), Epictetus ascribed to the Stoic idea that we have power over how we judge our circumstances. For Epictetus, happiness does not come from reaching the external mileposts you’ve identified, but from reevaluating your longing for them. “Who is free from restraint?” Epictetus asks in The Discourses. “He who desires nothing that belongs to others. And what are the things which belong to others? Those which are not in our power either to have or not to have, or to have of a certain kind or in a certain manner.” Stoicism—a school of philosophy that says living in harmony with nature helps us weather the vagaries of fortune—is the basis of our modern cognitive behavioral therapy, which encourages us to change harmful thought patterns and develop coping strategies. A good psychotherapist can help you figure out what’s triggering your feelings of inadequacy and redirect your negative thoughts. While you’re at it, add a minor in English (or classics) and enjoy life a little.Dear Athena: My son, who is in middle school, has a classmate who bullies him for his appearance. I suggested talking to the teacher, but my son doesn’t want to be a tattletale, and he won’t let me call his friend’s mother. What else can we do?
Athena: Take a lesson from the story of the fox and the crane by Aesop (620–564 BCE, Greece). The fox invited the crane to dinner and served a delicious broth on a plate. While the fox lapped up his dinner, the crane couldn’t scoop up the broth with his beak, and went hungry. A few days later, the crane invited the fox to dinner and served his broth in a long-necked jug. While the crane stuck his beak into the jug and polished off the broth, the fox couldn’t eat his supper. He realized the crane had gotten revenge for his cruel prank and apologized. Tit for tat. Tell your son to pick a physical characteristic his classmate might be sensitive about and devise his own comedy routine.
Varhelyi: Aesop’s fables offer a counterpoint to us humans, who consider ourselves the most rational beings, by having animals teach us a lesson about the shortcomings of human behavior. While you might know Aesop from stories you read in childhood, like The Boy Who Cried Wolf and The Tortoise and the Hare, in antiquity, these stories were seen not as children’s tales, but as political discourse. Public speakers employed fables in their speeches to prove their points. And as widely accepted narratives about how life works, fables reflected and reinforced the social hierarchy of Aesop’s day, promoting continuity rather than change. Today, fables have fallen somewhat out of popularity in favor of stories that teach our children about both realities and ideals. In David McKee’s children’s book Elmer, patchwork elephant Elmer makes the other elephants happy with his jokes and games, but he’s sad because he looks different from them. He paints himself gray to blend in with the herd, only to find that they are gloomy without him. Elmer realizes that they love him for his differences, and he comes to celebrate himself for who he is. Take a page from Elmer instead of Aesop, and strive for a more peaceful reconciliation than the crane’s. Host a supper for both families and talk it out—and make sure everyone can enjoy the meal.Dear Athena: My ex says I’m a bad person and she’s better off without me. I’ll be the first to admit I have flaws—I probably drink more than I should, I play online poker at work, I don’t floss—but I’ve never thought of myself as a bad person. I love this girl, Athena, and I want to win her back. How can I go from bad seed to good egg?
Athena: Aristotle (384–322 BCE, Greece) would say your ex is right. You’re gluttonous. You take risks. You don’t listen to reason. And you enjoy acting badly, which puts you as far as humanly possible from being a good—or, virtuous—man, who both wants to do what’s right and does it. Like Aristotle says in Nicomachean Ethics (translation by W. D. Ross), “to each man the activity in accordance with his own disposition is most desirable, and, therefore, to the good man that which is in accordance with virtue.” It’s going to take a lot of work to crawl your way to goodness, and it’s probably impossible. The highest good is not the pursuit of honor, pleasure, or wealth—it’s derived from the one thing that separates humans from other animals: reason. A good life is one spent becoming the best possible human, which Aristotle says we can do by practicing virtues like temperance, composure, and self-control—all of which you could stand to cultivate. “For men are good in but one way, but bad in many,” Aristotle says (translation by Ross). If you can attain these virtues, then you’ll achieve the highest good: eudaimonia, which we might translate as “flourishing.” Sounds easy enough, but to achieve the virtues, you must practice them until they are habitual—and you must also have been born into a good life. If your parents are bad seeds, too, then I’m afraid you’re out of luck.
Varhelyi: In ancient Athens as well as modern America, people say they want to be happy, but they mean various things: finding love, reaching our full potential, avoiding illness. When Aristotle defined happiness as living up to our highest possible capacity, he was referring specifically to the ideal free citizen male of Athens. He thought such men did their best when they were driven by reason and participated in political life. “When a whole family or some individual, happens to be so preeminent in virtue as to surpass all others,” he suggested in Politics (translation by Jowett), “then it is just that they should be the royal family and supreme over all.” One difficulty in applying Aristotle’s philosophy to our lives is that, by his standards, it would be nearly impossible to live well if we are lacking in friends, wealth, or power, or if we have encountered suffering. That said, you can still try to better yourself. Start by reading Hungarian psychologist Mihaly Csikszentmihalyi, who coined the term flow to describe immersion in a creative activity so complete that we don’t notice time passing. “The best moments in our lives are not the passive, receptive, relaxing times,” he wrote in his 1990 book Flow: The Psychology of Optimal Experience. “The best moments usually occur if a person’s body or mind is stretched to its limits in a voluntary effort to accomplish something difficult and worthwhile.” While you might not flourish by Aristotle’s standards, you can still strive to achieve some virtues and a state of flow by trying some new creative activities. You might find that you’ll enjoy pursuing your best self—just remember to floss.
A note on translations: Unless otherwise noted, the translations used in this article were accessed at the Internet Classics Archive.
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Side note, I am talking about reputable SEO & Web marketing companies and consultants in this post. Do your homework.
If your business is considering working with an SEO and Web marketing company (or consultant) I have 12 suggestions below that could help your business relationship remain a good one.
I think there are times that businesses don’t realize that their behavior is offensive to those they are working with – this can be from a lack of understanding or after dealing with many employees & vendors they forget how to respect others.I can tell you that this is one industry that has no issue with firing clients and here are a few reasons why:
What we do makes our clients a lot of money. We make you a lot more money than you pay us and when we don’t get respect we have no reason to stay involved.
There is always another client that will appreciate what we do and treat us right.
Life is too short to be stressed and irritated over a client. We have families for that and we don’t need it at work.1). Show Respect, the More the Better.
We have the skills to create a very stable foundation for your online marketing efforts, improve your business reputation and make you a lot of money. The only way to get skills such as these is years of study, practice, work and implementation.
You are paying not only for the knowledge and skills we have to help you succeed, you are also paying for the knowledge that prevents your campaign from failing. Believe it or not these are two different skills.2). Don’t be Condescending!
When you behave in a condescending manner you doom the relationship from the start. No one likes being spoken down to and if a consultant or company doesn’t end the relationship over this type of behavior they will have no reason to work hard for you. You want people like us to work hard for you. You want us to work harder because we enjoy the business relationship and appreciate the respect we receive. This applies to any industry!
Oh, and don’t let members of your staff be condescending either. They can kill a business relationship that you need and appreciate.3). Remember, You Have Responsibilities Too.
Let me review some of the things clients tend to forget:
Website projects cannot get done without content and images. If you are late the website launch date will be late. Adding and formatting content takes a lot of time. The optimization takes a lot of time. Editing, uploading and placing images takes a ton of time. None of this can be done at the last minute.
Don’t be late for meetings because you are wasting our time and costing us money. Who says we don’t have other things to do? We have meetings after meetings with you, we have work to do and projects to finish. When you are late you are literally taking money from us.
Campaigns cannot be started without the data we need to do the research required to create a successful campaign. If you don’t provide the data in a timely matter do not expect the services you need to be done on time.
Read the emails, completely, from your marketing company. There is nothing more irritating than sending a client an email with information and then having the client email 3-4 times asking for and/or about information that was already sent in a previous email.
One thing to keep in mind, if you are consistently late providing the data needed to complete a project you will almost certainly be put on the back burner behind new clients that have their information ready.4). Don’t Be an Email or Texting Bully.
There are those that think they are big and bad when they are writing emails and texts. They say rude and insulting things because they are agitated at the moment, but when meeting in person they never have the “you know whats” to tell anyone off. This type of behavior is unprofessional and kills a relationship. Before you go off on your vendor consider all you have to lose if you that vendor walks away.5). Don’t Expect Hand-Holding & Unlimited Time
We get paid by the hour typically and we know what we need to make to keep the bills paid. So for example, if you are paying for 5 hours of my time in a week I will have other clients taking up the other 35 hours. This is done to ensure I make a proper living.
Paying for 5 hours of work time does not entitle you to 10 more hours of phone calls, emails and meetings. If you want that extra time you need to pay for it and not get upset when the person you are working with doesn’t give you all the extra time you want. Time is money, for you and for us.
If you need hand holding and extra time tell your consultant or company ahead of time and be prepared to pay for the time you need.6). Don’t Treat Your SEO or Web Marketing Person Like an Employee
Employees work for you. You can behave how you want, talk to them how you want and have unrealistic expectations with employees. When you are paying for a service that we offer you have no right to create expectations that were never discussed or agreed upon.
We also don’t have to reply to a phone call or email within an hour to please you because WE ARE NOT your employee. We work for ourselves and we have other clients, meetings and work to do. You may have to wait a few hours or even an entire day to hear back. Additionally, we do not need to answer the phone or emails when work hours are over. You are important, but you are not the only client…which brings me to my next point.7). Keep in Mind, You Are Not THE ONLY Client
As I said above, we have several clients. Everyone needs our time and we have a responsibility to each client. We cannot give you 100% of our time, respond to your calls in minutes and we cannot chase you around to get the information we need from you so projects are finished on schedule (this is not our job). Always keep in mind that you are not the only one and cannot expect to be treated as the only one (unless you pay for it).
Oh and in the wise words of my business partner, “Your emergency is not our emergency.” If your computer stops working or the web is loading slow for you this is not something we can fix for you and these are certainly not reasons to stop our work.8). Listen. Open Your Mind and Listen.
If we say something is wrong with your website design, layout or coding it is because there is something wrong. I usually tell people that if they don’t use my company I suggest they find someone to fix it because it isn’t about the money, but about what is best for the client’s business.
Information offered about SEO, Social Media, Content Marketing and other forms of online marketing is all for your best interest. There is nothing wrong with asking questions, but questioning integrity will offend and you could possibly lose the one truly talented person that can do this work in your area.
Just try to listen.9). Don’t Burn Bridges.
I have had 5 clients who have ticked me off to no end and I have walked away. Four of those clients have come back and requested (some begged) for my work and I refuse to work with them. Once I am burned it is over. I prefer clients that appreciate what I offer and are smart enough to care about the business relationship. I deserve to be treated like a professional and a human.10). Don’t Expect Advice for Free. 11). Don’t Ask Your Friends What They Think About What We Are Doing.
I actually had one client say that he wasn’t going to be happy with his website until everyone that was sitting at Starbucks with him said they liked it too. OK moron, are the people in Starbucks your target audience? I think not.
All of our plans whether it is PPC, SEO, Social Media or a website design are aimed at meeting the needs of your target markets and beating your competitors. Your “friends” most likely won’t be looking at things like we do. If you don’t like something please tell us, but leave your friends out of it please.12). Remember, Nerds and Geeks are Smart.
I know when people think of geeks and nerds they think of people like Bill Gates, Sheldon Cooper and George Lucas. What do these three people have in common? They are super smart.
If you hired the right company or consultant I can almost guarantee you that the person you are looking at is extremely smart. Have some faith and remember the following items I mentioned above:
Don’t Be Condescending
Because they are very smart they pick up on things (behaviors) most people don’t, so make sure you treat them right. Remember, we analyze (and it isn’t just data). Don’t take a chance on burning a bridge with someone that can help your business reach new and better levels. If members of your staff are intimidated by people that know more than them about any subject you may want to consider excluding them from interactions with your web marketing specialists.In Conclusion
If you are lucky enough to find a consultant or company that has the skills you need please find a way to cherish the quality work they offer and cherish the people themselves. Fact – there are A LOT of people out there offering the services we offer and they have no clue what they are doing. When you find someone good you want to make sure you always have the opportunity to work with them in the future.
Respect is key.
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